Built by Marketers. Built for Tattoo.
JRZ. INK.
SYSTEM.
JRZ are the initials of Jose Rivas — the founder behind JRZ Marketing and JRZ Ink Systems. Over 10 years building marketing infrastructure for service businesses across the country. JRZ Ink Systems is his most focused build yet — a single system, built for a single industry.
INK is for tattoo. Not gyms. Not dentists. Not restaurants. We built this for tattoo artists and studios — solo chairs, multi-artist spaces, private studios. The entire system exists to keep one type of calendar full. Yours.
SYSTEM is everything behind the curtain: AI, automation, paid ads, CRM, follow-up sequences, and a dedicated booking manager. Not a service you hire once. A machine that runs your business development while you tattoo.
10 Years
Building.
One Niche.
Before JRZ Ink Systems, Jose Rivas spent over a decade building digital marketing infrastructure for service businesses — booking systems, paid ad campaigns, CRM pipelines, website builds, and reputation automation. That work lives inside JRZ Marketing, which still runs today.
JRZ Ink Systems came from a simple observation: tattoo artists are some of the most talented people in any city, and most of them are running their business out of their DMs. No funnel. No CRM. No follow-up. Just vibes and referrals — and a calendar that's never quite full enough.
The fix wasn't more marketing tips. It was a system built from the ground up — website, ads, intake, CRM, follow-up, reviews, and a booking manager who actually knows the tattoo world. That's JRZ Ink Systems.
How We
Work.
Three steps. Then your calendar runs itself. We build the system, pair you with the right booking manager, and let the machine do its job.
In week one, we build everything: your website, booking intake form, CRM pipeline, ad campaigns, pixel events, SMS/email sequences, and Google review automation. By end of week one, the infrastructure is live.
Week 1 · Full BuildYou get a dedicated booking manager whose job is to fit your specific setup — whether you're a solo artist, a studio with multiple chairs, or a private booth situation. They manage the inbox, the pipeline, and the conversations so you never have to.
Week 2 · Manager ActivatedMonth two and beyond, the pixel learns, CPL drops, the pipeline fills automatically, and your booking manager keeps quality high. You get one notification when someone books. That's the entire job description for you.
Month 2+ · Full AutopilotOne Niche.
Done
Right.
We could sell this system to restaurants, law firms, real estate agents. The infrastructure works for all of them. We don't.
Tattoo is different. The buying decision is emotional, visual, and trust-heavy. The client journey goes from scroll → admire → DM → book → sit for hours. That's a completely different funnel than a dentist or a gym.
We built everything — every ad angle, every follow-up sequence, every intake question — for that exact journey. Not adapted from something else. Built from scratch for tattoo.
Every Chair.
Fully Booked.
That's the mission. Not more followers. Not better branding. Not a prettier website. A calendar that's full — for solo artists and for studios with ten chairs. We build the system that makes that happen, and we run it every day.
Apply to Work With UsKnow in
30 Minutes.
We audit your setup and tell you honestly whether we can fill your calendar. No pitch. Just facts.